Your brand is worth
$?
If you can't fill in the blank, neither can a buyer, a bank, or a licensee.
Your licences, trademarks, domains and storefronts sit across agents, inboxes and spreadsheets. In that state nobody can price them. Zavior organises them into one portfolio the market can put a number on.
Why The Number Comes Back Low
Valuers don't guess in your favour. They discount.
Unlisted assets score nothing
A valuer can only credit what appears in the register. A mark sitting in your agent's inbox is not evidence of anything, it is an absence.
Gaps read as risk
An unregistered mark in a market you already sell in, or a domain nobody can prove you control, widens the discount applied to your brand earnings.
No use history, no distinctiveness
Brand strength rests partly on how long and how consistently the mark has been used. If none of it was logged, there is nothing to show.
Enforcement you can't evidence
Takedowns and monitoring you never recorded do not count toward the strength score, even though you did the work and paid for it.
The Mechanism
How records become a bigger number.
A register is not admin overhead. It feeds the score that sets the discount on your future brand earnings.
You record what you own.
Registered marks, defensive domains and controlled accounts, per market, in one register instead of four inboxes.
Your brand strength score rises.
Valuation methods including ISO 10668 and relief-from-royalty score legal protection, consistent use and enforcement. Logged renewals, monitoring and takedowns are the evidence they score.
The risk discount falls.
That score sets the discount applied to your future brand earnings. A stronger score means a smaller discount, and a bigger number at the end of it.
Twelve months of records. Lower risk discount at your next valuation.
The Scorecard
What a valuer actually scores.
Brand strength is not a feeling about the logo. It is four things a valuer works through, and each one is a record you either have or you don’t.
Legal protection
Registered marks in every market you actually sell in, the classes they cover, and the domains and handles held defensively around them.
Evidenced by
Brand IP Tracker · Commercial Asset Tracker
Consistent use
How long and how uniformly the mark has been used across your markets, and whether that use can be evidenced rather than asserted.
Evidenced by
IP register, with filing and renewal history
Enforcement
Monitoring, takedowns and actions taken against infringers. Work you did but never recorded does not count.
Evidenced by
Authorised-asset whitelist · enforcement log
Control of commercial assets
Whether you can prove you control the domains, social handles and storefronts your revenue actually runs through.
Evidenced by
Commercial Asset Tracker, with account ownership
Inside Zavior
The evidence behind the score, kept current.
Interactive Demo
Your whole portfolio, mapped in Zavior.
This is My Health Central, a sample portfolio. Click any brand to reveal the trademarks, domains, social presences, and storefronts behind it.
My Health Central
User · Admin
Click a brand to explore its assets · drag to pan · pinch or use the controls to zoom
The Platform
The register a valuation is actually built on.
IP Essentials & Advanced Framework
Every right you hold, in every market that matters.
Brand IP Tracker
A valuation-grade view of every brand.
Brand Commercial Asset Tracker
Proof you control the assets your revenue runs through.
Brand License Tracker
The royalty streams a relief-from-royalty method looks for.
Get Started
Your brand is already worth something. Find out how much.
Set up your brand register in minutes. Upload a certificate, watch the fields fill themselves, and see your portfolio the way a valuer would.
Product Registration & Franchise Registration Trackers land in your account as they ship.
AI Assistance
Ask your portfolio what it's made of.
Every registration, renewal and royalty stream is answerable, so preparing for a valuation stops being a document hunt.
Try a question
Which licences produce royalty income, and at what rate?
3 royalty-bearing licences: Contoso Ltd, merchandising at 5% of net sales (renewal in 60 days), Fabrikam Co, distribution at 3% (to 2028), Northwind Pte, domain use, flat annual fee (to 2027).
The Payoff
A number you can put in front of anyone.
Valuers score what they can see
A complete, current asset register lifts your brand strength score and takes the guesswork out of the number.
Lenders discount what they cannot verify
A current IP schedule turns your brand from an intangible into an asset a bank can assess, value and lend against.
Grant assessors want documented IP
Singapore grant schemes favour protected, documented IP. The same export that serves a valuer serves the application.
And when a buyer does turn up
The register you built for a valuation is the one a buyer's counsel asks for on day one of diligence.
See the day-one request listPricing
One plan. Everything included.
Lock in the launch price while it lasts, every module, no tiers to compare.
Billed quarterly · cancel anytime
- Brand IP trackers
- Brand commercials database, prepare for valuation
- Baseline framework in IP Readiness to show trust
- Access to our network of IP valuers, lawyers, IP consultants and brand consultants
- Data Protection Obligations & Cyber Essentials governance, beyond just IP
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The world's first brand and IP management platform built for SMEs and scaling businesses.
See what your brand could be worth.
Book a 30-minute session. We map your brand portfolio, show where value is trapped or at risk, and outline what would have to change before a valuer, a lender or a grant assessor sees it. No hard sell. No commitment.